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If you want top search engine rankings for your site you need to already know that proper seo is the method to get this ranking. This consists of both on page and off page optimization techniques, and while many of these techniques remain the same with Google updates, some things change over time. A long time ago if you wanted to get your site ranked in the various search engines you simply needed to use on page optimization and submit your site to the various search engines. After that Google began counting the back-links to your site in order to determine where they were going to rank your internet site in their results. And now with the new Google updates individuals are pondering if search engine submission and back link building are still important to get their web sites ranked.

In this paragraph we are going to be looking at the importance of search engine submission to see if it is still needed. Time was you only had to submit your internet site to search engines like Google to obtain indexed and ranked in their results. Getting indexed in the various search engines is now incredibly simple as all you really need are back-links that spiders can follow to find your site. Of course one of the benefits of submitting your site to the various search engines each and every month is to ensure that the various search engines consistently visit your site. You need to understand that when the various search engines go to your internet site they are going to be able to update content and make note of any changes, and the more you can get the various search engines to your site the better off you’ll be. To sum up, submitting your internet site to the various search engines is not something you have to do but is a good thing to do each and every month anyway.

Of course in relation to back-links you’re going to see that this is a whole other story. For many years Google has used back-links as one of the main keys for ranking a website. Even though Google creates updates almost monthly, they are going to in all likelihood continue to use back-links as one of their ranking factors. So even with all of Google’s current updates you’re going to see that it is still important to construct back-links for your site. So if you’d like to increase your search engine rankings the construction of back-links is just as important as ever, and more is certainly better. You need to also remember that you have to optimize your web page for the keywords that you’re targeting.

Something you need to realize is that Google is not going to tell any individual exactly the formula for top search engine ranking, but a few of the elements of their algorithm are already well known. If you only take one thing away from this post it should be that back link building is still key and search engine submission is optional. Google may very well have a huge number of different elements built into their algorithm to determine the ranking of the site but we do know that back link building is one of them. And Google will in fact count all the different back-links you have, assign worth to each and every back link and blend it with other elements to determine your overall ranking.

Chase has been discussing about such topics for various years now and he has recently begun to assist folks on the subject of seo marketing and reputation management.